Search Engine Optimization

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On-Site Optimization

Our team can establish an on-site SEO report on your webpage. We will provide you an audit if necessary of your website’s current SEO status. With this audit we can move forward and make the necessary changes in making sure your website is not only easy to read for the online reader but also for search engines.

Includes:

  • Updating meta tags with keywords and description.
  • Optimize images and all multimedia for SEO.
  • Optimize header tags with keywords
  • Basic internal linking for three pages of your website

Off-site Optimization

Panama InDesign has connections with some of Panama’s largest website networks. The Panama Network is a network of more than 150 websites all related to Panama. Information is available on everything from investing in Panama to living in Panama as well as social activities and Panama tourism.

We can create an aggressive link building campaign for your company within the Panama Network. We have in house bloggers ready to create content for you based on your provided information.

Keyword Research Analysis

Includes:

  • Gather a list of keywords and terms that describe your products or services
  • Evaluate how difficult it will be to rank for them (why waste your time if they’re too difficult?)
  • Analyze terms for popularity (why try to rank for a term that no one searches for?)
  • Provide full list of terms researched
  • Evaluate and recommend top keywords to determine highest relevance, and thus bring most highly relevant traffic
  • Recommend top 15-20 keywords for your site, then break down to 3-4 keywords for each page.

Writing/Rewriting Site Copy With an Eye to SEO

Includes:

  • Rewriting one page of your site (other than homepage), incorporating chosen keywords. Content will always be written to appeal to your website visitors, while making sure to include keywords/terms in such a way that search engines can ‘grab’ onto them. Includes optimization of meta tags, header tags and images
  • Rewriting homepage of your site (see above for details)
  • Writing one page of your site (other than homepage) from scratch, incorporating chosen keywords and optimizing meta tags, header tags, and images
  • Writing homepage of your site from scratch (see above for details)

Google Analytic Tools Package

Set up of Google Analytics and Google Webmaster Tools on your site. This will allow you to track how visitors find and use your site, and how Google views your site. Will will provide you with the instructions on how to use these tools and a brief overview of initial findings provided by the tools.

Analytics Report

Do you have no idea how many visitors you are receiving, or how they are finding you? Would you like to know what keywords people are currently using to find your site? Don’t know how to access these stats with your web host’s log file software or any other analytics software that’s already set up? We can provide a detailed report providing the answers to all of these questions!